Unique Business Cards

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Business Card

A business card is a design that usually includes the owner's name and surname, the institution to which he is affiliated, his title and contact information. Generally, business cards are printed on bristol cardboard. There are constantly used dimensions for business cards. In general, these dimensions are taken into account when designing and printing business cards. Since business cards are an integral part of corporate identity, it is of great importance to prepare them accordingly. Business cards are a succinct expression and minimal display of professionalism. It has become an extremely important tradition to exchange business cards before starting job interviews. In addition, business cards prepared in today's digital environment can be easily selected and adapted to the wishes. This is the benefit of the development of technology for business card printing.

What is Business Card?

The simplest answer to the question of what a business card is is that they are small and unique cards prepared for the purpose of introducing people and institutions to themselves. In line with this information, the business card is an indispensable element of corporate identity on which there is promotional information. Meanwhile, business card exchange, which is seen as a form of corporate behavior, is a ritual of corporate culture. In addition, communication through the information on the business card becomes sustainable and there are no disconnections at the connection point.

What Information Should a Business Card Have?

The required information on the business card can be listed as follows:

  • Company logo / name
  • Name-surname of the person
  • Name-surname of the person
  • Phone number
  • Fax number
  • Corporate e-mail address
  • Corporate website address
  • Address

In addition to this information, the business card can optionally include a QR code today. Simplicity is very important in a business card. However, it is extremely important to include all the necessary information on the business card.

There are several factors to consider when designing business cards that advertise your person or company by walking from hand to hand on your behalf; the business card has a simple, clear expression and instills trust. With a small-scale study on business card samples, it will be easily seen that business card models with a simple design, where the language is used correctly and the title is fully reflected, give more confidence and are in demand.

Why is a Business Card Important?

The fact that the business card makes the communication sustainable and the connections can continue at any time summarizes the purpose of the business card very well. An important impression can be left on the other party by exchanging business cards with people who have met in any environment (meeting, interview, training, etc.). In other words, a business card allows us to contact the other person easily and in a short time. Meanwhile, the business card is not only important for corporate communication but also for communication with the target audience. Thanks to the business card, communication with the target audience is continuous and becoming continuous. In short, thanks to the business card, it becomes easier for the brand to be memorable and to have an impact on the other party. At the same time, business cards are of great importance throughout professional business life.

If business cards are not given during the meetings, this may put the other party in a position to damage their trust. Therefore, the business card should be kept with the interviewees during the interview and presented to the other party immediately. If there is no valid excuse, being in business life and not having a business card can cause a loss of reputation. Because the institution with which business is done or will be done acts with the perception that it can reach its addressee thanks to the business card. If the business card is not carried and could not be presented during the interview, there is a perception that there may be a problem in terms of accessibility; this can create distrust and damage your reputation. Thus, an important aspect of corporate identity is missing.